XGame7 Sports Wear uses cookies to improve your experience on our site. Cookies enable you to enjoy certain features (like saving your cart), social sharing functionality (for Facebook, Instagram, etc.) and to tailor messages and display ads to your interests (on our site, and others). They also help us understand how our site is being used. Find out more and set your cookie preferences here . By continuing to use our site you consent to use our cookies.
COOKIE SETTINGS
What kind of cookies would you like to accept?
MARKETING COOKIESThese cookies are used by advertising companies to serve ads that are relevant to your interests.
FUNCTIONAL COOKIESThese cookies allow us to analyse site usage so we can measure and improve performance.
REQUIRED COOKIESThese cookies are required to enable core site functionality.
This privacy notice sets out how we collect and process the information from which you can be identified directly or indirectly whilst browsing https://www.game7sportswear.com/
as well as when you interact with our different platforms (i.e. social media) using your personal data.
The data protection officer for Game7 Ltd. is Gary Bierton. For any general enquiries, raising a complaint, or requesting deletion of your personal data please contact contact@game7sportswear.com.
What personal data does Game7 Ltd. collect and use?
Laid out below are the key categories of personal data we collect, either directly or indirectly from you.
Identity Info
Name
e-mail address
password
gift card codes (that are assigned to you)
This information is used to verify your identity.
Contact Info
Phone number
Shipping and billing address
e-mail address, social media handle, any communication channel you have contacted us for information.
This information is used to contact you for multiple reasons depending on the purpose laid out below.
Location Info
IP Address
This information is used to provide an experience relevant to your location – i.e. display the website in another language.
Purchase Info
Shopping cart (ordered items)
Delivery details
Shipping and billing address
Customer order number
Purchase History with Game7.
Transaction ID
Any other information related to a purchase
This information is used to fulfil your order
Behavioural and Profile Info
Your shopping history
Wishlist items
Browsing behaviour
Browsing preferences
Shopping preferences
This information is used to improve understanding of our customers and send marketing messages that contain products that we think you might be interested in as a result.
Device Info
What type of device you are using i.e iPhone 6
What browser you are using to access the website i.e. Firefox
IP Address
Date and time of visit
How long you stayed on the site for
Referral URL’s
Website pages visited
This information is used for network security purposes and to monitor the technical performance of the website.
Customer Service Info
Any communication with Game7 Ltd. personnel regarding an order, complaint or enquiry
Preference Info
Language
Wishlist items
Preferred shipping address
Browsing preferences i.e. setting 100 products to display on a page
Order history
Our correspondence with you
This information is used to provide as much convenience to your website experience as possible.
What does Game7 Ltd. do with your Personal Data and why?
Laid out below is a list of purposes for your personal data, the legal basis for doing so, how it is processed, how long we keep it for and, where applicable, any 3rdparty recipients of this data.
Website operations
To run the website domain and fix technical/bug errors to ensure the correct website experience we screen all traffic to our site and analyse the data that is received via our servers. We use cookies and tags to collect device, identity and behavioural information in this instance. The legal basis for doing so is our legitimate interest, and this data is retained for the duration of your browsing session.
Sales
To process your order, comply with our ‘Purchase’ terms including invoice processing, delivery, exchanges and refunds, and click and collect services. The legal basis for doing so is Performance of Contract, and this data is retained for the duration of the contract, and statutory limitation period.
3rdparty recipients:
Delivery partners
Payment processing providers
IT Cloud Solution providers
Network Security
To prevent security threats, detect unusual activity, and protect the domain and site visitors from unauthorised access we screen all traffic to the website, and compare it with other available information, such as the credentials you have provided directly to Game7 Ltd. We use cookies and tags to collect device, identity, and behavioural information in this instance. This data is retained for the duration of your browsing session.
Electronic Delivery Tracking
This is a service provided on request of the consumer by our delivery partners. With your consent there is the option to track your delivery using services provided by our partners. The service is hosted by the Delivery Partner, and the processing of your personal data for this process should be taken from their privacy notice. The legal basis for this is consent, and the retention period is determined by our delivery partner.
3rdparty recipients:
Delivery partners
Customer Service
To respond to questions and concerns through the communication channels made available. The legal basis for this is our legitimate interest and this data is retained from the statutory limitation period, in case of any legal dispute.
3rdparty recipients:
CRM Provider (GSuite)
Delivery partners
Payment processing providers
IT Cloud Solution providers
Personalised marketing messages (via e-mail)
To send marketing messages to the email address you provide to us during a purchasing contract of products we think you might be interested in. This requires us to collect different categories of Personal Data. We use different analytics tools to understand your behaviour and to understand the success of messages that were delivered to you. The legal basis for this is Consent. This data is retained for as long as you do not object to us processing your Personal Data for marketing purposes. We use cookies, tags and pixels to collect identity, location, purchase, behavioural, device and preference information where available.
3rdparty recipients:
E-mail marketing support providers
IT Cloud Solution providers
Targeting marketing on 3rdParty Platforms
To send marketing messages via platforms such as Facebook and Google that are targeted to you based on browsing behaviour. The legal basis for this is Consent. We use cookies, tags and pixels to collect identity, contact, location, purchase, behavioural, device and preference information where available. This data is retained until you withdraw consent.
3rdparty recipients:
Social Media Platforms
IT Cloud Solution providers
Legal Obligation
To comply with any legal requirements to provide your Personal Data for national and public security reasons, crime prevention, investigation and prosecution, anti-money laundering, judicial proceedings, protection of other individuals rights and freedoms, and enforcement of civil claims. We will provide information as requested by the authorities, so long as we are satisfied that the request is mandated by law.
3rdparty recipients:
Local and national government authorities, including tax authorities
Local and national law enforcement
Local and national judiciary
Collecting your device information on our website using cookies, pixels and tags
When you visit the website data collectors i.e. cookies are stored in your browser containing certain information about your current browsing session. These data collectors also allow the website to remember preferences (such as logins or page view settings) over a period of time to provide convenience. Cookies are used for multiple purposes, and this means they also have different legal bases depending on the context. The information below puts the use of cookies into three distinct categories.
Required Cookies
This concerns the basic operation and functionality of the website. We store a unique identifier to identify you as a unique visitor and therefore provide a consistent service, for example, remembering products that have been added to basket. The legal basis for this is our legitimate interest. The data is stored for the duration of your browsing session.
Functional Cookies
These cookies allow us to improve website performance by analysing key data collected from you. This includes web analytics improving the functionality and design of the website, affiliate tracking to assess the performance of marketing campaigns, as well as other advertising metrics such as response rates helping us to improve the effectiveness of ads we’ve ran on other websites.
Marketing Cookies
These cookies provided by advertising partners ensure messaging is shown at the correct time and place. They are persistent but time-limited and contain a unique key to distinguish individual browsing behaviour, using an identifier store by our partners, which is not decipherable in our own system. The legal basis for this is consent and the data is stored for the session, or as long as you do not clear your browser cookie setting. We use this cookie to collect location, behavioural and profile information.
3rdparty recipients:
Data Analytics Providers
Social Media Platforms
Targeted Marketing Providers
Website Administration Support Providers
You can change the settings in your browser to prevent certain cookies from being stored without your explicit consent. You can also delete your cookies. Please see the following references for browser specific guides:
What happens when your personal data is transferred outside of the EU?
Depending on the activity, your Personal Data is shared with different recipients. Where the receipient is located outside the EU/EEA our vendors are certified and compliant with the EU-US and Swiss-US Privacy Shield Framework
How is your personal data secured?
We have implemented organisational and technical measures to address the risks of using your personal data including loss, alteration or unauthorised access. We have required our service providers to do the same through contractual agreements. However, it should be noted that any transmission of your Personal Data through the Internet is at your own risk. We can only protect your personal data when we have it.
Your rights and how they can be exercised…
Getting a copy of your Personal Data
You have the right to obtain a copy of your Personal Data, providing it does not have a negative effect on other people. You can access your data by e-mailing contact@game7sportswear.comwith the subject line ‘My Data’.
Accessing information about your Personal Data. You have the right to know…
Whether or not we use your Personal Data
Why we have your Personal Data
What categories of data we have
What we do with your Personal Data
Who has access to your Personal Data
How long we are keeping your Personal Data
How we accessed your Personal Data if you didn’t provide it directly
Where your Personal Data might be transferred to
Your rights under applicable laws and the possibility to restrict processing
Ensuring your Personal Data is correct
You have the right to make sure your details are accurate
Delete your Personal Data
You have the right to ask to delete your Personal Data if we no longer need it for another specific requirement, if you withdraw consent provided or if you have an objection to the use of your Personal Data based on the legitimate interests we have identified.
Restrict how your Personal Data is used
You have the right to stop us from doing certain things with your Personal Data when:
a) You don’t think we are using the correct data
b) You don’t want us to delete your data but also believe us to not be complying with the law
c) You want to make a legal complaint, but we wish to delete the data
e) You wish to challenge our definition of ‘legitimate interest’
When you successfully restrict how we use your Personal Data, it will only be processed either with your consent, or if it is required by law.
Obtain a portable file so you can share it with another company
You have the right to obtain a portable file that contains the Personal Data you provided to us where the legal basis is either consent or the performance of contract. This will provide you with the Personal Data you actively and knowingly provided, including data passively obtained by us when you use our services. Please contact contact@game7sportswear.com with the subject line ‘Please provide a portable Personal Data file’.
Withdraw consent
When we use your personal data based on your consent, you have the right to change your mind and withdraw your consent at any time. You can manage your preferences in ‘My Account’
Object to the processing of your Personal Data based on ‘Legitimate Interest’
You have the right to disagree and stop us from processing your Personal Data for this purpose. We may have valid cause to continue your Personal Data even in the light of your objection. In such cases we will provide this reason. We will respect your objection where it is related to direct marketing purposes.
File a complaint with your local data protection authority
If you are not happy with how we have handled your Personal Data, or how we have responded to your rights provided here, you have the right to make a complete again us to your local authority following this link: https://edpb.europa.eu/about-edpb/board/members_en
Updates
We review and periodically update the Privacy Notice to reflect any changes made to our day to day operations. We will notify you when any significant changes are made that you need to be aware of.
Data Recipients
Below is a list of recipients who process your Personal Data under Data Controllers’ instructions below.
